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VISION — MISSION & CORE VALUES OF TIEN THANH
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19/03/2026

VISION — MISSION & CORE VALUES OF TIEN THANH

In the context of a rapidly shifting global supply chain, providing a mere packaging solution is not enough. Today's multinational corporations seek partners who share a vision of sustainability, transparency, and operational excellence. Clearly understanding that mission, Tien Thanh JSC has been creating a modern packaging production ecosystem. We don't just make carton boxes; we are packaging peace of mind, protecting product value, and accompanying major brands to reach the global market. Below is the guiding principle for all our activities on the journey towards sustainable development: STRATEGIC VISION TO 2030 (VISION) Our aspiration is to become a leading green packaging enterprise, operating stably according to World Class Manufacturing (WCM) standards, acting as a quality-assured partner in the supply chain in Southeast Asia and internationally. To realize this vision, we focus on 3 strategic pillars: Green packaging – Responsibility for the future: Building a clean factory model, optimizing and saving energy, providing eco-friendly and sustainable packaging solutions for the ecological environment. WCM (World Class Manufacturing) Standards: Applying world-class operational standards, establishing an unparalleled quality management system to meet the strictest requirements, worthy of the trust entrusted by global vendors such as Samsung, LG,... Global strategic partner: Going beyond the role of a regular supplier, we are committed to being a solid link, ensuring absolute quality in the Southeast Asian supply chain and reaching the international level. MISSION Our mission is to provide packaging solutions that are Stable – Right Quality – On Schedule. We help customers feel secure in production, minimizing risks through a safe, lean, disciplined operating system, and always placing responsibility to people and society first. Safe Operations: Establishing a strict risk control system, ensuring absolute safety in all production stages, protecting human health and corporate assets. Lean & Discipline: Applying Lean thinking to all processes. Continuously identifying and eliminating waste, maintaining iron discipline in operations to achieve maximum performance according to WCM standards. Corporate Social Responsibility (ESG): Business cannot be separated from responsibility. We are committed to acting for the development of people, the community, and the living environment, aiming for long-term sustainable values. ⭐ CORE VALUES The corporate culture at Tien Thanh is cultivated and shaped by 5 unshakable core values: 01. INTEGRITY Reputation is life. We absolutely do not trade our reputation for short-term results. Honesty is demonstrated through practical actions: Absolutely do not deliver when the product is not up to standard. 02. RESPECT Taking people as the root. We believe that mutual respect is the most solid foundation for all good relationships and the root for the Enterprise to develop enduringly. 03. RESPONSIBILITY Being proactive and owning the results. No blaming circumstances or making excuses. Each individual takes ultimate responsibility for the outcome of their work to bring real value to the collective. 04. CREATIVITY Dare to think – Dare to do – Dare to break through. Not resting on our laurels, we always maintain a spirit of continuous learning, constantly seeking and applying new solutions to optimize the value delivered. 05. COLLABORATION The power of unity. Strong cohesion between Partners – Personnel Team – Community to co-create and share a prosperous, sustainable development ecosystem.

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The "Green Packaging" Trend: The golden key for Vietnamese enterprises to join the global supply chain
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11/03/2026

The "Green Packaging" Trend: The golden key for Vietnamese enterprises to join the global supply chain

In the context where ESG (Environmental - Social - Governance) standards are becoming a mandatory global benchmark, the definition of a good product has completely changed. "Green packaging" is no longer an empty marketing slogan or a passing trend; it has officially become the crucial passport for Vietnamese enterprises to enter the strict supply chains of multinational corporations. 1. What is Green Packaging (Sustainable Packaging)? Green packaging (or sustainable packaging) refers to packaging solutions designed, produced, and disposed of with the goal of minimizing negative impacts on the ecological environment throughout the product's lifecycle. For a packaging product to be truly recognized as "green," it must fully meet 3 core criteria: Sustainable raw materials: No destructive exploitation of nature. Green packaging prioritizes the use of recycled materials or raw materials sourced from controlled and managed forests (the clearest evidence is the international FSC forest standard). Clean production process: The process of making the packaging must be optimized, ensuring energy savings, applying renewable energy sources, minimizing carbon (CO2) emissions, and strictly controlling wastewater discharged into the environment. Bio-recyclability: Green packaging must be part of the "circular economy." They must easily biodegrade in nature or can be collected for reuse, 100% recycled into new products after completing their first lifecycle. With the above outstanding features, paper packaging and carton boxes are currently rising to become the perfect and most urgent alternative to the single-use plastic waste crisis. 2. Why are global "Giants" strict with packaging standards? Entering the era of fighting climate change, the world's leading technology and retail corporations such as Samsung, LG, Apple... have all made firm commitments to achieve Net Zero emissions in the near future. To realize this massive goal, they cannot just clean up their own "backyard." Multinational corporations are forced to tighten environmental standards for their entire Vendor (supplier) network ecosystem. For a smartphone or a TV to be labeled "environmentally friendly," its outer carton box must also strictly be "green packaging." The rules of the game in the global supply chain have changed: A shift from "Price Priority" to "Sustainability Priority." If a domestic packaging manufacturer cannot provide records proving the legal origin of raw materials, or lacks a standard environmental management system, they will be immediately eliminated from the bidding list. At this point, no matter how cheap the production cost is, it is no longer a competitive advantage. 3. Tien Thanh Packaging – A reliable "Green" partner in the global supply chain Deeply understanding the strong shift in international trade flows, Tien Thanh Packaging early outlined and implemented a sustainable development strategy with a vision to 2030. We do not position ourselves merely as a simple paper box manufacturer, but as a solid "green" link, providing comprehensive packaging solutions to help customers improve their Corporate Social Responsibility (CSR & ESG) indices. At Tien Thanh, the "Green packaging" philosophy is digitized and put into practice through the thorough application of Lean Manufacturing. The combination of a waste-elimination mindset and modern machinery and technology systems helps the factory optimize energy consumption per product unit. By continuously maintaining the strictest international standards in operations, Tien Thanh Packaging is proud to deliver generations of high-quality, absolutely safe carton boxes and paper packaging. Choosing Tien Thanh means choosing a strategic partner to share a vision, fully meeting the Audit requirements of global corporations, thereby co-creating a prosperous and sustainable future.

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